Vilnius 3.0 Framework

National Sport Satellite Account

Economic measurement of South Africa's sport economy. All data follows the Vilnius 3.0 statistical framework.

Key Metrics (2022)

Based on Sport Satellite Account methodology

Total Sport GVAR155.1 billion2.34% of GDP
Employment693 2214.36% of national
Characteristic SportR52.1 billion33.6%
Connected SportR103.0 billion66.4%

Event Scenario Tool

Vilnius 3.0 economic impact analysis

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Featured Analysis

LIV Golf South Africa 2026

LIV Golf's inaugural African event.

R524m
Total GVA
9.3k
Jobs
R100m
Tax Revenue
90k
Attendance
Sport Facility Operation: R35mEvent Promotion: R65mProfessional Athletes: R69mHotels: R95mFood & Beverage: R68m+3 more

Sector Breakdown

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Characteristic (4)

Core sport activity sectors where sport is the primary purpose.

Sport Media & BettingR23.0 billion
Sport EducationR22.1 billion
Sport FacilitiesR12.0 billion
Sport ClubsR8.5 billion

Connected (3)

Economic activity that depends on sport participation.

Sport Goods & RetailR40.3 billion
Fitness & HealthR14.2 billion
Sport TourismR4.3 billion

Upcoming Events

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Cricket

ICC Cricket World Cup

Oct-Nov 2027

SA, ZIM, NAM

Running

Comrades Marathon

June 2025

KZN

Rugby

Cape Town Sevens

December 2025

Cape Town

Cycling

Absa Cape Epic

March 2025

Western Cape

Major Sponsors

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TITLE

Betway

PSL Title Sponsor

Football

TITLE

Hollywoodbets

Sport Sponsor

Multiple

TITLE

Absa

Cape Epic Title Sponsor

Cycling

Methodology

All economic data follows the Vilnius 3.0 Framework for sport satellite accounts, an international standard developed by the European Commission. This framework distinguishes between Characteristic sectors (where sport is the primary economic purpose) and Connected sectors (economic activity dependent on sport).

Reference Year: 2022 | Framework: Vilnius Definition 3.0